Yayın tarihi için İşletme (İngilizce) listeleme
Toplam kayıt 11, listelenen: 1-11
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Artificial intelligence applications in supply chain management and analysis in Turkey
(İstanbul Sabahattin Zaim Üniversitesi, Lisansüstü Eğitim Enstitüsü, İşletme Anabilim Dalı, 2020)Artificial Intelligence (AI) systems and their applications are assumed to be today's high-end technologies. AI applications reconfigures the supply chain management (SCM) including logistics, transportation, inventory ... -
The relationship between political skills and cultural intelligence levels of tourism sector employees working in Eminonu region
(İstanbul Sabahattin Zaim Üniversitesi, 2021)The aim of this study is to examine the relationship between political skills and cultural intelligence levels of tourism sector employees working in the Eminönü region. This study used quantitative research methods to ... -
Total quality management in Turkish private education institutions – a review
(İstanbul Sabahattin Zaim Üniversitesi, 2021)Sürekli gelişmekte olan dünyamızda, eskiden var olan eğitim sistemleri hızlı değişimlere ayak uydurmakta zorlanmış ve büyümekte olan özel sektöre bağımlı hale gelmiştir. Günümüzde insanlar, yüksek kalitede bir eğitim almak ... -
The effects of artificial intelligence (AI) on the future jobs within the governmental organizations in Istanbul – Turkey
(İstanbul Sabahattin Zaim Üniversitesi, 2022)Background: Modern technological evolution, such as mobile phones, internet, and economic development alongside with the financial crises has largely modified the need and the behavior of the customer at large scale. Such ... -
Examining the role of marketing mix in consumer purchasing behaviour
(İstanbul Sabahattin Zaim Üniversitesi, 2022)In In this modern era, people are more busy, so fast food has become more popular. Indomie is a brand of instant noodles that are widely known, especially in Istanbul. This study is to examine the effect of the marketing ... -
The retail stores and their changing role in omnichannel retailing
(İstanbul Sabahattin Zaim Üniversitesi, 2022)In recent years, with accelerating online shopping, Omnichannel retailing has become popular and will be the future of retailing because pure offline retailers have been adding online channels to their traditional channels. ... -
Exploring university students' attitudes toward artificial intelligence: The relationship between perceptions of artificial intelligence and technology-induced unemployment anxiety
(İstanbul Sabahattin Zaim Üniversitesi, 2024)Bu araştırma literatürdeki yapay zekanın işsizliğe yol açabileceğine dair yapılmış olan araştırmalar ve teknoloji gibi işsizliği etkileyen durumlarının üniversite öğrencilerinde işsizlik kaygısına yol açtığına dair yapılan ... -
The impact of digital marketing gamification strategies on consumer behavior in the clothing retail industry
(İstanbul Sabahattin Zaim Üniversitesi, 2024)This thesis investigates gamification strategies within digital marketing and examines their impact on consumer purchasing behavior. The study will concentrate on the clothing retail industry, aiming to explore the complex ... -
The role of social media in fundraising of non-profit organizations: A study on Syrian non-profit-organizations based in Turkey
(İstanbul Sabahattin Zaim Üniversitesi, 2024)The objective of this research is to identify the effectiveness of using social media in fundraising for Syrian NPOs headquartered in Turkey. The research used a descriptive approach; the data for the study was collected ... -
The effect of social media marketing activities on brand equity and purchase intention: A study on coffee shops in İstanbul
(İstanbul Sabahattin Zaim Üniversitesi, 2024)Social media platforms are dynamic communication and marketing channels that offer new opportunities for companies to build their business, communicate with consumers, and increase brand equity. This study aims to understand ... -
The causes behind job burnout and its impact on employees' performance: The case of commercial industry
(İstanbul Sabahattin Zaim Üniversitesi, 2024)With the consequences of job burnout, organizations need to observe factors that lead to burnout to avoid the impact of the job burnout on the performance of employees. Exploring the impact of job burnout phenomenon on ...
